KIA SPORTAGE


Client: Kia Australia
Work: Kia Sportage 30 sec TVC relaunch 

Hip-hop duo Salt-N-Pepa become a mother’s imaginary friends in an ad for the new Kia Next Generation Sportage. The spot follows on from a 2010 ad, which featured the woman’s husband pop out for nappies, which saw him singing along to the rap song ‘The Message’ alongside Melle Mel and  Scorpio from Grandmaster Flash & the Furious Five.

Agency: Innocean Australia
Creative Director: Scott Lambert
Creative team: Yanni Pounartzis, Mike Lind
Head of Broadcast: Tania Templeton
Client – Kia Motors Australia
General Manager Marketing, Steve Watt
Production Company: Prodigy
Director: Tim Bullock
Executive Producer: Jonathan Samway
Producer: Julianne Shelton
DOP: Daniel Ardilley
Artists: Salt n’ Pepa
Sound: Song Zu